• Email Marketing Coordinator

    Location US-Austin
    Posted Date 3 weeks ago(3/28/2018 4:54 PM)
  • Overview

    Summary:  What’s this job about?
    Have a passion for writing and communicating ideas?  Known for your killer attention to detail? You’ll put those talents into action to produce top-notch emails that keep our users and partners informed (and entertained!). By copywriting and giving creative direction on imagery, you’ll craft engaging, revenue-generating emails – all the while maintaining the snappy Spiceworks style that’s won us a place in the minds and hearts of IT pros. You’ll grow your marketing bag-of-tricks, work with a dynamic, focused team in a high-energy environment… and you’ll have fun!
    Who we are: Called the “Facebook of IT,” Spiceworks is all the rage among nearly 2 million IT pros around the world who use our product to do their jobs and interact with each other to simplify “everything IT.” Top tech advertisers like Microsoft, Intel and Rackspace are clamoring to reach these IT pros by advertising in Spiceworks. We’re transforming the way today’s tech products are managed, marketed and sold. And, given we’re growing by 2000 new users a day, it’s no wonder Forbes coined Spiceworks “the future of media”!
    Who you are: We need a versatile email marketing coordinator who aspires to become an email rock star. You’ll write email content, generate creative ideas, and slice-and-dice our user database. You’ll research and apply email best practices and track and report on email performance. And in the meantime, you’ll juggle the million-and-one details required to execute emails flawlessly. You’re a person who works well under pressure (often a time crunch!), while still being able to “go with the flow.” A person who’s so obsessed with dotting the i’s and crossing the t’s that people have called you a perfectionist! And frankly, you wear that designation with pride because you deem yourself as reliable as they come!


    **This position is based in Austin, TX**


    Who you are: Have a passion for writing and communicating ideas? Known for your stellar attention to detail while moving at lightning speed? Enjoy collaborating with teams of different expertise? Like to put your talents into action producing top-notch emails? Then we might have the job for you!


    Spiceworks is searching for an Email Marketing Coordinator to keep our users informed… and entertained. Through writing wizardry and killer creative direction, you’ll craft engaging, revenue-generating emails — all while maintaining that snappy Spiceworks style that’s won us a place in the hearts of millions of IT pros. You’ll grow your marketing bag-of-tricks while working with a dynamic, focused team in a high-energy environment.


    Who we are: Launched in 2006, Spiceworks is an Austin-based company that’s shaking up the tech space and transforming how products (hardware, software, and IT services) are marketed and sold to millions of IT professionals around the world. Thousands of tech brands (including Microsoft, Dell, HP, and Rackspace) use Spiceworks to reach and connect with these IT pros. Historically a tough market to reach, vendors love the unique ways Spiceworks helps them connect with this elusive market… so much so that Forbes touted us “the future of media.”


    What your day-to-day will look like as an Email Marketing Coordinator:

    • Execute eye-catching copy that motivates Spiceworks users to respond to various offers from our partners — including promotions, surveys, and event invitations
    • Generate creative ideas on design, layout, and segmentation
    • Produce and deliver up to 30 various emails a day with flawless execution
    • Learn and apply the Spiceworks brand guidelines and email best practices
    • Engage with Marketing, Product Marketing, Sales, IT, external clients, and vendors to keep all parts of the email train chugging along (including email schedule, content, and delivery)
    • Copyedit for grammar, structure, and flow
    • Master email marketing software
    • Perform A/B and multivariate testing
    • Track and report results: You’ve got a way with words, but secretly love dabbling in data and number crunching


    Qualifications: What does it take to do this job? 

    • 2-5 years email marketing, marketing communications-related, or account management experience in a dynamic, fast-paced, demanding professional environment (clock-in, clock-out sounds boring to you!)
    • Outstanding verbal and written communication skills; command of copywriting & grammatical principals including maniacal editing and proofreading (typos hurt your eyes and grammar sites are bookmarked as favorites on your computer!)
    • Excruciatingly detail-oriented (friends and family call you obsessive!)
    • The ability to see the big picture/tell a story that translates to our audience with captivating headlines, images and copy
    • A certain comfort with technical products so that technical benefits can be communicated clearly (experience in tech marketing a major plus)
    • Highly – highly - motivated, self-starting nature; respond positively to moderate guidance yet capable of and comfortable with independent critical thinking and problem-solving (a micro-manager is your worst nightmare!)
    • Out-of-this-world project management skills with the ability to multi-task and complete projects flawlessly under tight project deadlines (doing one thing at a time makes you yawn!)
    • Avid learner who prefers to formulate a hypothesis before asking someone else for the answer
    • Agility is key — you can think on your feet and adapt well to a quickly changing environment
    • Stellar interpersonal skills and ability to work and communicate with a wide array of people (you’re a “people person”)
    • Proficiency in MS Word, Excel, PowerPoint and the ability to quickly grasp new tech concepts
    • Experience with a top tiered email service provider is a major plus


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